http://elainebussjaeger.com/2009/04/05/where-do-you-fall/ Transparency & Authenticity in New Social Media Tue, 19 May 2009 21:20:32 +0000 hourly 1 http://wordpress.com/ http://elainebussjaeger.com/2009/04/05/where-do-you-fall/#comment-28 Mon, 06 Apr 2009 04:46:22 +0000 http://elainebussjaeger.com/?p=103#comment-28 I think that this post is really interesting especially the part about how most people in online communities do not trust business people who are trying to communicate using social media. I think that they are just like everyone else communicating using blogs, Twitter, etc. It’s not right to say that they shouldn’t be trusted or listened to because they have an agenda to make their company successful. I would argue that everyone has an agenda online, like if someone found a company’s product defective and they decided to post a scathing review online (“Dell Hell”) then they have the agenda of trying to discredit that business. While they might look at it as trying to tell the truth about the product they still have a purpose for communicating online, just like any business professional. So I think it’s silly when people try to “kick” business people out of the online conversation because the average user online probably has a pretty similar goal in mind.

]]> http://elainebussjaeger.com/2009/04/05/where-do-you-fall/#comment-26 Mon, 06 Apr 2009 03:38:14 +0000 http://elainebussjaeger.com/?p=103#comment-26 Elaine, I liked this post because I felt that it answered a very good question that many people struggle with. Though business professionals and representatives do have the mindset of wanting to promote their business in a positive way on the Web, we forget that those same professionals are also consumers. While many people may want to kick them out of conversations once told who they are or who they represent, I feel that it is also important to remember that the business professionals are sitting in the same boat that we are as consumers when it comes to other products on the Web. Overall, I feel that having a business professional that also wears the consumer hat is a good thing because that professional can take what he or she does or does not like in terms of a business’s Web presence and use that information in order to help the consumer of his or her own business in a more effective manner.

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