Comments for Elaine Bussjaeger's Blog

Comment on Resume by Peggy Brown-Salazar

Peggy Brown-Salazar — Tue, 19 May 2009 21:20:32 +0000

Nice web page – Grandma told me about it; totally impressive. Good luck.
Love
Aunt Peggy

Comment on Using Twitter for Transparent Crisis Communication by Itty bitty teeny weeny little… micromedia. « MSVU Social Media Course Blog

Sun, 17 May 2009 14:55:56 +0000

[...] Twitter has even been used to combat crises. Take Ford Motor Company, for example. In “The Ranger Station Fire” fiasco, Scott Monty utilized Twitter, and tweeted 138 times over 19 hours, helping calm the online [...]

Comment on Resume by Steve Brown

Steve Brown — Mon, 13 Apr 2009 00:41:04 +0000

Love your webpage, informative yet stylish.
Love,
Uncle Steve

Comment on Where Do You Fall? by Kendall

Kendall — Mon, 06 Apr 2009 04:46:22 +0000

I think that this post is really interesting especially the part about how most people in online communities do not trust business people who are trying to communicate using social media. I think that they are just like everyone else communicating using blogs, Twitter, etc. It’s not right to say that they shouldn’t be trusted or listened to because they have an agenda to make their company successful. I would argue that everyone has an agenda online, like if someone found a company’s product defective and they decided to post a scathing review online (“Dell Hell”) then they have the agenda of trying to discredit that business. While they might look at it as trying to tell the truth about the product they still have a purpose for communicating online, just like any business professional. So I think it’s silly when people try to “kick” business people out of the online conversation because the average user online probably has a pretty similar goal in mind.

Comment on The Fine Line by Kendall

Kendall — Mon, 06 Apr 2009 04:38:33 +0000

I agree that while it is not necessarily unethical for Debbie Weil to ask for her friends to comment on her blog, she has completely corrupted what she should be using the blog for. No company should blog to just get comments and therefore traffic to their blog, they should be blogging to see what real feedback they get from interested stakeholders. Since I’m blogging about measurement I can easily see how it will be hard to take the data for who was looking and commenting on her blog and using that as data to figure out who actually was interested in her product.

Comment on Where Do You Fall? by Jessica Goodman

Jessica Goodman — Mon, 06 Apr 2009 03:38:14 +0000

Elaine, I liked this post because I felt that it answered a very good question that many people struggle with. Though business professionals and representatives do have the mindset of wanting to promote their business in a positive way on the Web, we forget that those same professionals are also consumers. While many people may want to kick them out of conversations once told who they are or who they represent, I feel that it is also important to remember that the business professionals are sitting in the same boat that we are as consumers when it comes to other products on the Web. Overall, I feel that having a business professional that also wears the consumer hat is a good thing because that professional can take what he or she does or does not like in terms of a business’s Web presence and use that information in order to help the consumer of his or her own business in a more effective manner.

Comment on Last Call/First Tracks by Lauren Hensel

Lauren Hensel — Sun, 05 Apr 2009 21:21:04 +0000

I think your blog has really given great insight into the importance of being candid and transparent when using online social media and Web 2.0. Consumers and stakeholders are looking for companies that will tell them what is truly going on and don’t seem to be hiding information. By having an online presence and updating it frequently in an honest manner, corporations can build trust and loyalty that they would not receive otherwise. Good work covering this topic with your blog. I think that sometimes companies worry too much about looking good and forget that they need to gain trust from their publics through frankness.

Comment on How to Run a Hospital by Last Call/First Tracks « Elaine Bussjaeger’s Blog

Last Call/First Tracks « Elaine Bussjaeger’s Blog — Sun, 05 Apr 2009 17:29:20 +0000

[...] to know. If you think it is something relevant to them you can bring it up on your blog (like CEO Paul Levy did about his salary). It also needs to be in clear language that they will be able to [...]

Comment on Lessons from The Office and Microsoft by Last Call/First Tracks « Elaine Bussjaeger’s Blog

Last Call/First Tracks « Elaine Bussjaeger’s Blog — Sun, 05 Apr 2009 17:29:14 +0000

[...] like Twitter (see the Ford post) or letting employees communicate via podcasts (see the Microsoft post). Participation in dialog with stakeholders shows that you care and that can do wonders for your [...]

Comment on Using Twitter for Transparent Crisis Communication by Last Call/First Tracks « Elaine Bussjaeger’s Blog

Last Call/First Tracks « Elaine Bussjaeger’s Blog — Sun, 05 Apr 2009 17:29:08 +0000

[...] Whether it’s communicating to your consumers on a social network like Twitter (see the Ford post) or letting employees communicate via podcasts (see the Microsoft post). Participation in dialog [...]